How To Make More Money Online By Slivering Your Products

You can make more money online by doing simple things on your current line of products. One of that is product slivering.

So what is product slivering and how it can make you more money online?

It is simply making sub-products or sub-niches of your most popular product, making it more targeted to a particular market. It’s a technique used by most large companies out there. I’ll use one international company as an example – Coca Cola. Its main product line Coke has produced several sub-products such as Coca Cola Zero, Diet Coke, etc…

In a shopping mall, most of the stores that you went through are owned by just one management company.  Why not put all of their products in just one big store?

Because only a few will buy.

Retailers, particularly those specialty ones, have found out that by slivering their products, not only can they earn more money in one single mall, but customers are actually willing to pay more for these products.  Here’s another secret…You can actually charge premium prices to products if your customers believe that it was made for them!

Now what does product slivering has to do for your online business!

The answer: So much

Product slivering is easier if done online. If you’re selling digital products, then there’s no problem slivering it. Most digital products such as ebooks have chapters or are divided into sections. You can divide each chapter and sell it individually at a lower price. Or you can also separate each section and make each section target a particular niche.

You will have several sub-products to sell to different markets. You can now make the complete ebook the upsell of all of its sub-products at a premium price. There are a dozen ways of product slivering; the only limit is your imagination.

Google Will Reward You For Slivering

As I mentioned earlier on my post at Google Adwords Fast Track, Google changed because it wants its users to have the best surfing experience. They want them to find exactly what they are looking for.

In using Google Adwords, Google rewards you for slivering your products into sub-niches. The more relevant your products are to the keywords the user searched, the more Google will love you. End result: you pay less yet you also rank higher.

If you don’t take the time to sliver your products, aside from suffering a high cost per click rate, you will also get mediocre conversion rates. Imagine driving a highly targeted traffic to a general landing page. Your conversion would suck because the targeted traffic you’re sending is looking for a very specific product and not the general one that you’re offering.

If on the other hand, you slivered your products so that you had a unique product to offer for every targeted prospect, then expect to have some really good conversion (up to two digits)!

Recap – How Product Slivering Can Make You More Money Online:

• Higher conversion for your products.
• You can have several targeted sub-products coming from only one main product.
• Google will reward you with a high quality score: less pay per click cost and higher ranking

Product slivering is a method that can be applied to any online business. The big internet marketers use it and almost all online businesses utilize it. Increase your online income and make more money online by slivering your products!

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